Monthly Panel Survey: June 2026
Monthly Survey measures in real-time the basic hotel variables defining the performance of the Greek hotels, such as occupancy rate and the average rate of double room.
Archives: Reviews
ESG Sustainability Survey 2025
The Sustainability (ESG) Survey conducted by RIT among Greek hotels aims to assess the hotel sector’s level of adoption of, and preparedness for, ESG principles (Environmental, Social and Governance). Through the collection of primary data, the survey records current practices, identifies the main challenges and highlights opportunities for further integrating sustainability into hotel operations.
The Environmental (E) section was developed in collaboration with the Hellenic Chamber of Hotels (HCH) and the Technical Chamber of Greece (TCG). It includes indicators and measurements aligned with the Green Star Rating framework for hotels. The survey covers issues relating to energy and water management, carbon footprint, solid and liquid waste management, and food waste management.
The Social (S) section examines, among other areas, procurement from local and Greek producers, initiatives to provide information to guests, the accessibility of hotel facilities and corporate social responsibility initiatives. The Governance (G) section assesses the extent to which ESG principles are incorporated into business management by recording relevant strategies, policies, compliance mechanisms, stakeholder consultation processes and certifications.
Annual Survey of the Greek Hotel Sector 2025
The Annual Survey of the Greek Hotel Sector conducted by RIT is one of the Institute’s key research initiatives for monitoring the development and performance of the Greek hotel industry. The survey provides an overview of the country’s hotel capacity and analyses key operational and financial indicators, including operating periods, occupancy rates, average room rates, bookings, annual turnover and investment.
The analysis is conducted at national level and across key hotel classifications, including geographical region, star rating, size and operating model. The survey also examines issues relating to employment, guests’ countries of origin and booking channels, the multiplier effects of the hotel sector on the Greek economy, as well as the main problems, concerns and challenges faced by Greek hotels.
Through the systematic collection and analysis of data, the Annual Survey provides a comprehensive and evidence-based overview of the structure, operation and economic contribution of the hotel sector, serving as a valuable source of information for tourism stakeholders, public authorities, the business community and researchers.
The English versions of the survey’s Features, Brief and Total Presentations are expected to be uploaded soon.
The use of Artificial Intelligence in the Operation of Greek Hotels
The Survey on New Technologies and Artificial Intelligence examines the level of digital maturity and technological adaptation of the Greek hotel industry, providing insights into the adoption of modern digital tools and emerging technologies, as well as their practical use by businesses across the sector.
The survey maps existing technological infrastructure and explores the use of information systems and digital applications that support hotel operations, reservation management, sales, distribution, revenue management and decision-making. It also analyses hoteliers’ attitudes towards Artificial Intelligence, the extent to which AI has been integrated into business processes, its main areas of application, and the most significant benefits and barriers identified by hotel businesses.
The survey findings provide a comprehensive overview of the sector’s digital transformation and contribute to the design of policies and initiatives aimed at strengthening innovation, digital skills and the competitiveness of the Greek hotel industry.
Keywords: New Technologies, Artificial Intelligence, Information Systems, Digital Applications, Innovation, Digital Skills, Competitiveness, Greek Hotel Industry
Employment in Greek Hotels 2024 – Quantitative approach of the current situation
RIT, on behalf of the Hellenic Chamber of Hotels, is conducting, for the fourth consecutive year, a survey to assess employment and shortages in Greek Hotels. The survey period is from November 7 to November 30, 2024, and the reference period is the year 2024.
Annual Survey for the Hotel Sector 2024
The 2024 Annual Survey on the Hotel Sector, presented by the General Director of the RΙΤ, Professor George Petrakos, highlights clear trends of improved seasonality, qualitative upgrades, and a strengthened contribution to the Greek economy.